Casinos 2008 and Gaming Market Research CD  |  Part of Casino City's Gaming Analyst Package

$399.95 Book/CD Package
$374.95 Book ISBN 1-57783-128-4
$374.95 CD ISBN 978-60627-010-3

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A Concise, Timely Survey of Every Segment of the Casino Sector in the US

• Provides overview of US casino operations and trends for gaming, lodging, entertainment, nightlife, dining, amenities, retail, and conventions.
• Covers all types of gaming properties including megaresorts, hotels, tribal casinos, riverboat casinos, racinos, card rooms, and bingo parlors
• Provides state-by-state 2007 gaming statistics

Casinos 2008

Casinos 2008 provides anyone involved in the industry with a complete overview of casino operations including gaming, lodging, entertainment, nightlife, dining, amenities, retail, and conventions. Casino properties of all types are covered: megaresorts, hotels, tribal casinos, riverboat casinos, racinos, card rooms, and bingo parlors.

The latest trends in table games, slot machines, and sports betting are looked at along with new developments in server-based gaming, skill-based gaming, and mobile wagering.

The handbook also gives state-by-state 2007 gaming statistics and describes how the industry is reaching out to attract a wider diversity of patrons and evolving to meet the changing needs and expectations of consumers, who are now spending more on entertainment and amenities than on gaming at casino destinations.

Each spending category is examined, and marketing strategies for targeting specific demographics such as younger patrons and various ethnic groups are also discussed, along with topics ranging from the pros and cons of loyalty programs to the effectiveness of customer relationship management.

Casino City's Gaming Market Research CD

The PDF version of Casinos 2008 is available on Casino City's Gaming Market Research CD with dozens of website links - directly embedded into the file - linking you to additional market research information and other important resources. The CD also includes the most recent annual reports of 87 major U.S. gaming businesses along with the top 1,000 gaming properties ranked by number of gaming machines, table games, gaming positions, and hotel rooms.

> Table of Contents (PDF)
> Sample Pages - Market Overview (PDF)

Chapters:

Market Overview Casino Corporations Casino Destinations State-by-State Assessment Commercial Casinos Tribal Casinos Cruise, Offshore & Airborne Casinos Marketing Customer Demographics Casino Hotels & Resorts Casino Restaurants Casino Entertainment

Casino Nightlife Casino Amenities Casino Retail Conventions & Meetings At Casino Destinations Table Games Poker Slots & Electronic Gaming Machines Video Lottery Terminals Mobile Wagering Sports Betting Bingo Online Gambling